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TRL2604-25-EX06

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Julie Newmark recognises that her company needs to provide better

customer service and trim distribution costs through teamwork, both inside the

company and among all the marketing channel organisations. Julie will begin the

practice of

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Organisations manage their customer service through

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Quality as defined by the customer" is:

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A company's channel decisions directly affect every

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A worker in a large warehouse, used for storing tractor tyres, is busy

unpacking a truck

that just arrived at the warehouse

from a supplier in Cape Town. According to Porter’s value chain this is an

example of:

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Google provides its employees with

three free meals a day, facilities to exercise, laundry services and many other

incentives to retain their employees. Which activity in the value chain would

this be an example of?

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Which

one of the following is NOT a primary activity according to Porter’s value

chain concept?

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Planning,

implementing and controlling the efficient and effective forward and reverse

flow and storage of goods, services and information between point of origin and

point of consumption in order to meet customer’s requirements refers to:

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Which one of the following

activities does NOT form part of the reverse logistics function?

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……… is a private

charter plane that usually carries

between four (4) and eighteen

(18) passengers.

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