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DM07-001-G Data analytics and market dynamics ALT S08 EN 25/26

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Based on the previously conducted tests, provide at least three well-justified data-driven recommendations.

Your response should be concise and limited to a maximum of 15 lines.

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Explain the results of a regression model predicting the intention to recommend the website, using the following explanatory variables:

•    Satisfaction with available features

•    Satisfaction with the delivery time

•    Satisfaction with payment options

Then, build and interpret a predictive model based on these same variables.

Your response should be concise and limited to a maximum of 15 lines.

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Based on the regression analysis, report the strongest coefficient, which indicates the greatest change in the intention to recommend the website for a one-unit variation among the following explanatory variables:

•    Satisfaction with available features

•    Satisfaction with the delivery time

•    Satisfaction with payment options

Report numerical value only.

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Based on the regression analysis, what is the predicted value of the intention to recommend the website when the following explanatory variables are equal to zero :

•    Satisfaction with available features

•    Satisfaction with the delivery time

•    Satisfaction with payment options

Report numerical value only.

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The value indicating the statistical significance of the impact of number of delivery issues per year on the attitude toward the website is equal to ___.

Report numerical value only.

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The value indicating the explanatory power of the number of delivery orders per year in predicting attitude toward the website is equal to ___.

Report numerical value only.

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The value indicating the strength and direction of the relationship between the number of delivery orders per year and satisfaction with sales quality is equal to ___.

Report numerical value only.

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