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HSM201 Revenue and Profit Management - 2026 Semester 1
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Why track multi‑source market data (competitor rates, pace, events)?
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Which system stores guest history for personalisation?
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Which pricing approach bases prices on customer perceived value?
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A decoupling inventory supports:
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OTA dependence high; margins thin. Strategic shift?
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Last‑minute booking windows shrinking. Protect revenue by
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Which cost is part of holding cost?
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What does RevPAR measure?
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Which technology enables instant price updates on menus?
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Lead time refers to:
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