The

following situation can be classified as Organizational Innovation.

Products

that have new features but with the same purpose(s) as the existing products

are 

GPS as a new

technology application used in a navigation system is gradually improved. This 

Innovation

is introducing something already in existence or doing something the 

A

healthy culture will not necessarily motivate employees to generate new ideas.

In reality,

successful innovation should begin with understanding the customers and 

Financial

resources are important to support innovation because the company can 

Support from

the government agencies is one of the required resources to do

All

of the following are main objectives of doing Marketing Innovation EXCEPT for:

Innovation

can occur if the company makes effort to do its processes by