Which ONE of the following

alternatives is an example of what should be reflected in a mission statement?

a) 

We are a warehousing and distribution business

that provides fresh produce and high-quality merchandise to a network of

independent retailers who trade under our brands. We are not in the grocery

business; we are in the people business.

b) 

The principles that guide our organisation are

entrepreneurship, family values and passion.

c) 

Nothing means more to us

than our valued customers and we believe in going the extra mile to give them

the best. From sourcing the finest products to providing willing and efficient

staff who take a personal interest in our customers’ needs.

d) 

We are a part of the community and community

is like family. We strive to give you the highest quality produce, the freshest

meats, and granny-approved baked goods, all at the right price, every day.