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In class, we discussed the fact that "The Label is the Driver". We were referri...

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In class, we discussed the fact that "The Label is the Driver". We were referring to the fact that the information you want to have on the label is important to know during the early stages of your product development so you can prove what you want to claim, and disprove (hopefully) what you do not want to have to put on the label.

  • Give 3 examples of types of information typically found on a label, and the studies you would conduct to prove each piece of information. 
  • Give 1 example of a type of information you do not want to have to put on your label, and the study you would conduct to collect that information.
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