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Amitabh Bacchan is a celebrity endorser for multiple brands such as Navaratan ha...

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Amitabh Bacchan is a celebrity endorser for multiple brands such as

Navaratan hair oil, Boro Plus antiseptic, Parker pens, Tide detergent. People

got confused and all these brands suffered a major disadvantage of celebrity

endorsement. This disadvantage is known as ----

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