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The Unilever company in Brazil uses the brand Kibon and the red & white heart lo...

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The Unilever company in Brazil uses the brand Kibon and the red & white heart logo, as its strategy is:

To use the same name in all markets without adaptation

0%

To use a name adapted to each market

100%

To use different names for the same products in different markets

0%

Use an umbrella name to sell different products

0%

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