A South African electronics manufacturer has been receiving complaints about the inconsistent performance of its products, which fail to meet customers’ expectations for reliability and durability. What would be the most effective approach for the organisation to improve quality across its supply chain?

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Revising the product design to accommodate changes in the production process that allow for faster manufacturing, assuming that speed improvements will lead to higher product output and cost savings.

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Collaborating with suppliers to ensure that their raw materials meet industry standards and making improvements to the supplier’s production capabilities to enhance the quality of the final product.

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Consolidating the supply chain by reducing the number of suppliers to streamline operations, thereby ensuring greater consistency in the materials used and reducing variability in product performance.

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Implementing a comprehensive quality assurance programme, which includes regular product testing, supplier audits, and process improvements at every stage of production to ensure consistent product reliability.

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A South African electronics manufacturer has been receiving complaints about the...

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