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Product mix widthmay be defined as:
Product mix width
may be defined as:
the
average number of products offered by the company
the number of different product lines an organization offers forsale
the number of different product lines an organization offers for
sale
the number of different product categories found within anindustry
the number of different product categories found within an
industry
the average number of products within each product line in thecompany
the average number of products within each product line in the
company
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