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KFC is part of the quick service restaurant industry, which means that customers...
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KFC is part of the quick service restaurant industry, which means that customers no longer have to sit down to have their breakfast like at Wimpy. Customers are now able to have breakfast on-the-go through convenient drive-thru’s. KFC is differentiating its breakfast product from Wimpy’s breakfast product through differentiation on the basis of ______________ .
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