Comfort Furniture is an organisation that designs modern home furniture, manufactures it, and sells it through an excellent marketing and sales team. They source wood and fabrics from regional suppliers and use third-party manufacturers to assemble modern home furniture. However, customers have recently complained about late deliveries, and Comfort Furniture also faces delays in their raw material supply. Comfort Furniture operations teams are assessing its supply chain linkages to identify and find solutions to resolve the challenges. Which one of the following actions best reflects an effort to improve upstream linkages in Comfort Furniture’s supply chain?

Question

Answer

Partnering with a last-mile delivery service to improve the speed of customer deliveries.

Answer

Adding more delivery vehicles to the company fleet to better manage customer orders.

Answer

Improving collaboration with raw material suppliers to reduce lead times and increase supply reliability.

Answer

Launching a new customer support centre to address post-sale service inquiries more efficiently.

Crowdly

Comfort Furniture is an organisation that designs modern home furniture, manufac...

Want instant access to all verified answers on cems.myexams.unisa.ac.za?