In 2008, Tesla launched Roadster, a high-performance
sports car with lower prices than competitors and with zero emissions. It
changed the image of electric cars available in the market until then. Tesla
Motors was worth more than $1trn by 2022, more valuable than the world's nine
next largest car companies. Which of the following statements best explains
Tesla's strategy?

Question

Answer

It chose to take it slow and scale up their production
only after gaining massive profits.

Answer

It focused on standardisation of products rather than
product differentiation.

Answer

It chose to focus on short-term profits before aiming
for a more long-term value creation.

Answer

It focused
on being different and delivering a unique mix of value not readily available
in the market.

Crowdly

In 2008, Tesla launched Roadster, a high-performance sports car with lower pric...

Want instant access to all verified answers on icampus.univ-catholille.fr?