Consumer’s wish to own the item

All 3 options are correct

Consumer’s ability to pay for the item

Consumer’s willingness to pay the item

Nominal

Overall

Average

General

Remain unchanged

Are taken into account

Are overlooked

Fluctuate slightly

To improve efficiency

To reduce their costs

To extend their product range

To increase their profits

Consumers of a particular good or service

Producers and distributors of a particular good or service

Sellers of a particular good or service

Buyers and sellers of a particular good or service