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HSM100 Introduction to Hospitality Management - 2026 Semester 1
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A global hospitality chain is struggling to maintain consistency in guest experience across culturally diverse markets. What should be their core approach?
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A hotel’s sustainability manager proposes eliminating in-room minibars to reduce energy consumption. What stakeholder concern must be managed?
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A global hotel chain wants to reduce carbon emissions from its supply chain. What should be their first strategic step?
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An eco-resort offers incentives for guests who skip daily housekeeping. What is the primary sustainability benefit of this practice?
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A resort deploys an AI-powered chatbot to handle all guest inquiries. While response times improve, staff notice a decline in guest satisfaction scores related to emotional connection. What should management prioritise?
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A hotel plans to use AI to screen job applicants automatically. What HR risk should be carefully managed?
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A mid-size urban hotel replaces its printed room directories with in-room tablets for sustainability reasons. Guests leave mixed reviews, citing usability issues and concerns about data tracking. What response balances innovation and user trust?
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A coastal resort is facing stricter local environmental regulations requiring a 40% reduction in freshwater usage. Management is considering options like greywater recycling and low-flow fixtures, but the upfront cost is significant. What is the most sustainable long-term approach?
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A chain sees rising costs in supply chains due to geopolitical conflicts. What is a long-term mitigation strategy?
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A hotel’s digital key system malfunctions frequently, leading to negative reviews. What should be the next step in managing technology reliability?
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