A person's personality is shaped by the way they navigate conflict between the impulsive and hedonistic part of their brain, the rational problem solving part of their brain and their overly-idealistic moral compass

The mind is viewed like a computer, which takes in information through a sensory register before selectively choosing what to pay attention to in the working memory and what to commit to long term memory

Development is shaped by a person's experiences as they relate to their chronological age, shared social experiences and unique/individual social experiences

Humans learn through a process of modelling and imitation, where people are more likely to copy a behaviour if they think its important and if they see powerful or competent people performing it