Per our discussion in class on public relations surrounding British Petroleum, now Beyond Petroleum, why did BP's campaign to re-create its public image after the Texas City, Texas oil refinery explosion fail?

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poor logo design

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did not switch their priorities and oil disasters continued to happen

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excessive transparency

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lack of social media presence and communication with publics

Crowdly

Per our discussion in class on public relations surrounding British Petroleum, n...

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