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Ranjit starts a durian business in SS2 Petaling Jaya, where there are already se...
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Ranjit starts a durian business in SS2 Petaling Jaya, where there are already several competitors. In order to understand his competitors well, he needs to identify his fiercest competitors and finds out what are the aspects that his business performs better in comparison to his competitors and vice versa.
What analysis would you recommend Ranjit to carry out?
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