Universals are given in the order of things — they can be found everywhere, hence the name.

Universals become universal because they are the most logically sound ways of engaging with the world

Universals are aspirations rather than facts—their spread is based on mobilizing more and more adherents and this spread can be productively studied by anthropologists

Universals only exist on the level of abstract thought and cannot be found in particular local settings. Hence anthropologists should avoid focusing on them.