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Company A is an event management company. Company B contracts Company A to organize a corporate gala. The event is poorly executed due to Company A’s negligence. The poor execution of the event causes a popular speaker to decide against attending future events hosted by Company B. The popular speaker’s attendance of Company B’s events has consistently attracted a large paying audience and his absence will likely lead to a reduction in future revenue. Company A can be held liable for future losses suffered by Company B.