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LVIV POLYTECHNIC NATIONAL UNIVERSITY
MANAGEMENT, Bachelor degree
“INTERNATIONAL BUSINESS”
SEMESTER ІІ
EXAM WORK №1
І level (10 points) | |
1. Royalty: a) type of copyright; b) a percentage of profit or income from the use of copyright; c) both options are correct. | 6. The value proposition, or the value offered to customers, occupies a central place in the concept of the Business Model Canvas: a) yes; b) no; c) depending on the situation; d) there is no correct answer. |
2. In the global structure of foreign direct investment (FDI), a number of significant shifts are being observed that preceded the global crisis and the pace of which will increase in the short-term and medium-term perspective of post-crisis development. The share of developing countries and transit economies is expected to grow not only as locations, but also as sources of global FDI. FDI in the manufacturing industry will continue to fall further compared to investments in the service sector and the mining and agriculture sectors. FDI will be determined by the further internationalization of production, since the crisis could not block these objective processes (YES / NO). | 7. The global approach ensures the use of management and marketing experience not in isolation, but in an integrated manner, because: a) management sets goals, forms resources with subsequent evaluation of results, marketing acts as a means of achieving intended goals, and marketing management is a component of the management system as a whole; b) management sets goals, forms resources with further evaluation of results, marketing acts as a means of reducing costs; c) management sets goals, forms resources with subsequent restructuring of the existing business model; d) there is no correct answer. |
3. The transformation of the world economy in the countries of America, Europe and Asia at the turn of two millennia and to the present has radically affected the processes of globalization of financial capital (YES / NO) | 8. The results of the development of offshore business have a one-sided commercial interest, which causes the search for state mechanisms to restrain and limit the development of this sector of the international economy (YES / NO) |
4. In the conditions of globalization in the 21st century, the nature of consumption changes significantly - the consumer becomes: a) more picky, more and more often gravitate to online shopping, trying to collect information about the product (and its prices) for comparison; b) pays attention to opinion leaders (brand advocates); c) takes care of the environmental friendliness of the product itself and the packaging; d) all answers are correct. | 9. Give the correct definition of a transnational corporation (TNC): a) these are national monopolies with foreign assets, the production and trade and sales activities of which go beyond the borders of one state. The legal regime of TNCs provides for business activity carried out through the creation of branches and subsidiaries in them, which may take the form of mixed enterprises with predominantly national participation; b) these are international corporations that unite national companies of a number of states on a production and scientific and technical basis; c) all answers are correct; d) there is no correct answer |
5. International business today is a highly competitive and dynamic sphere of economic relations, and with the development of Internet technologies, any form of business can carry: a) international nature; b) local nature; c) interdisciplinary nature; d) there is no correct answer. | 10. The rapid development of communication technologies made it much easier to manage from a distance, and powerful companies quickly took advantage of this, becoming: a) private companies; b) transnational companies; c) state companies; d) all answers are correct |
ІІ level (20 points) | |
1. Describe the main types of international companies. Give their comparative characteristics | |
2. Describe globalization trends affecting business development in the 21st century | |
ІІІ level (10 points) | |
Can a socially responsible startup be called a new form of international business? Justify the answer. Give the examples of startups of Ukrainian origin. | |
Questions of oral component (15 points) | |
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