representativeness is based on general beliefs, whereas availability is based on the recall of specific instances.

relying on representativeness typically results in poor decisions, whereas relying on availability typically results in good decisions.

using representativeness is a quick, intuitive process, whereas using availability involves a systematic search through memory.

representativeness is used to estimate likelihood, whereas availability is used to estimate the quality of the outcome.

Alfred Binet

William Stern

David Wechsler

Robert Sternberg

processing speed and processing capacity are separate aspects of intelligence

the interaction between genes and the environment is an important determinant of IQ.

traditional IQ testing is insufficient to describe mental ability.

genetics are an important determinant of IQ

deviation

validity.

reliability.

normativity.

variable-ratio schedule

fixed-interval schedule

fixed-ratio schedule

variable-interval schedule

watching televised violence is less likely to cause aggression than playing violent video games.

if you are never exposed to media violence, then you are incapable of aggressive behaviour.

as long as the violent behaviour is exhibited by cartoons, there won’t be any negative effects of behaviour.

people who see a lot of media violence seem to be less sensitive to real violence.

intermittent

acquisition and shaping

noncontingent

primary reinforcement

Masters in Industrial or Educational Psychology

Bachelor of Psychology and 12-month internship

MA in Clinical Psychology and 12-month internship

PhD degree in Psychology

parasympathetic nervous system.

somatic nervous system.

spinal cord

sympathetic nervous system