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Dumisani is the owner of a company, Knowledge Uncapped, that does marketing research for local businesses. One of their longstanding clients, Joe’s Gym, has approached Dumisani to find out which equipment his clients would prefer to have access to in the gym. Joe and his team of fitness experts have noticed that many of their clients have cancelled their contracts with Joe’s Gym in order to join the new, modern gym across the street from them. To retain his clients, Joe wants to upgrade his equipment, but realises the first step is to find out what his clients want.
Dumisani will have to compile a/an ______________ which is an instrument that will ask respondents a set of questions and that is then used to generate the data necessary for accomplishing the research objectives.
The development of people and the retention of high-performing staff was an integral element of Derby Departmental Store’s DNA. In the light of this, the Operations Director shared his frustration with Don about the performance of the bread deliverers at Derby.
During the second week, the trainees were on their own, and could call the supervisor if they experienced any problems. The various store managers mentioned that bread deliveries were late, the paperwork was incorrect and there might be a training problem.
A further serious problem mentioned by Derby’s Operations Director was an unusually high staff turnover rate among the warehouse supervisors. In an effort to reduce the turnover rate, Derby proposed highly specialised away-from-the-job training for all supervisors. Specific attention would be paid to the development of analytical and problem-solving skills by providing trainees with a series of hypothetical problems which forces them to make immediate decisions. Which type of development method is described here?