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MNM2605-25-S2
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Collect-a-Can is a company that strives to educate people about the recycling of cans. It also has a competition among schools to encourage school children to collect cans for recycling. The children will then be rewarded for the amount they have collected. This business strategy and competition is a form of … marketing.
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An economic condition where income, production and employment fall, causing a reduction in the demand for products and services is called …
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Jimmy prefers to buy his grocery items at a specific convenience store because he is always greeted by name, the environment is pleasant and because he also has effective interaction with the salespeople. This scenario illustrates the concept of …
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The small Sepedi-speaking community in Limpopo have shared beliefs. These beliefs provide guidelines for how the members of this community should think, act and feel in a given situation.
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Caroh is a marketing manager at Moosa Trading store. She places a small message in the centre of a blank page which is placed at the door of the store. In terms of a stimulus achieving uniqueness, a small message is an example of …
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Gift purchases a Samsung Galaxy cellphone and afterwards he comes across the brochure for iPhone and reads the information on the brochure. He decides to distort this information in order to support his view that Samsung is better than the iPhone. This process is called …
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Rebecca , who has just purchased a new juicer, is making her very first veggie juice. Which ONE of the following options BEST describes the step of the consumer buying process Rebecca finds herself in?
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Which one of the following is NOT a differentiation dimension?
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A stage where young, single men and women who are mostly qualified and employed have established a household away from their parents and they tend to spend their incomes on rent, furniture, cars, entertainment and clothing is called …
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Indicate to Desmond which of the following options BEST represents the roles of customers?
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