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MPU3242 - INNOVATION MANAGEMENT
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Systems innovation focuses on:
Which of the following is a good example of a "me-too" product?
An innovation that involves a product with better distribution channels may be classified as
Innovation is important because it can create new markets, jobs and industries.
i. McDonald's adding touchscreen ordering and healthier menu options is an Incremental Innovation.
ii. Toyota Prius evolving from early hybrid system to more efficient engines and regenerative braking is a Radical Innovation.
iii. Tesla's shift from combustion engines to sustainable electric power is a Discontinuous Innovation.
iv. Streaming Services (Netflix, Spotify) change physical and broadcast media to subscription-based and on-demand models are examples of Disruptive Innovation.
Which of the above are correct types of innovation.
Once a patent is issued, knowledge about the invention becomes available to those who search for the patent literature.
Which of the following is an example of marketing innovation?
Innovation can also be associated to making certain services to be different and
When a manufacturer switches to a cloud-based workflow system, it demonstrate a:
An example of process innovation is: