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DTM2601-26-EX10
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A restaurant offers three courses, with two choices per course, for one predetermined price. Which menu type is being used?
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A restaurant repeatedly fails to serve popular dishes because essential ingredients are out of stock. Although guests complain about service, which earlier stage of the food-service cycle most direct requires investigation?
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A boutique hotel currently provides a complimentary local food hamper to arriving guests. Management is considering introducing AI-enabled rooms that automatically adapt lighting and temperature to stored guest preferences. How should these offerings be classified?
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Guests complain that a hotel’s check-in procedure involves repeated forms, long queues and unclear handovers between employees. Which element of the service marketing mix requires the most immediate attention?
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A hostel markets affordable short city breaks through mobile applications, influencer content and verified peer reviews. It also publicises its environmental and community initiatives. Which market is most directly targeted?
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A front-office employee wants to progress into hotel management while remaining current with technological and sustainability developments. Which plan best demonstrates lifelong learning?
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Which operational change was accelerated most directly by the COVID-19 pandemic?
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A hotel experiences frequent electricity interruptions that affect Wi-Fi, refrigeration, room access and lifts. Which response best strengthens long-term operational resilience?
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An investor wants to develop accommodation for families relocating to Pretoria for periods of three to six months. Guests require private living space, cooking facilities, laundry facilities and rates lower than the cumulative cost of nightly hotel stays. Which concept is most suitable?
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A guest books a room without paying a deposit or supplying a credit card. The hotel agrees to hold the room until 18:00 on the arrival date. This is a:
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