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Strategic management
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A small manufacturing firm that relies on loans to finance its raw materials suddenly faces higher interest rates as central banks attempt to curb inflation. As a result, its production costs rise, and profit margins shrink. This challenge is primarily social in nature.
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A small airline offers personalized service and flexible ticketing options for senior travelers who are willing to pay slightly higher fares. What strategic approach is being used?
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Amazon’s ability to sustain losses in India by using profits from its U.S. operations illustrates which international benefit?
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IKEA offers well-designed furniture at stylish Scandinavian aesthetics but at low prices through flat-pack logistics. Which strategy is this?
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A global coffee chain decides to open 500 new stores across Asia over the next 10 years. According to the definitions from Session 1, this decision is:
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If customers can easily switch to competing products without cost, their bargaining power is low.
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A luxury fashion brand invests heavily in rare materials and limited production runs. Although its costs are high, customers perceive scarcity and exclusivity as worth paying for. Which source of differentiation is most critical here?
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A large tech firm sponsors university research programs and collaborates with public institutions to improve AI governance. These partners are best described as:
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For over 70 years, Ferrari has cultivated an image of exclusivity through limited production, racing heritage, and handcrafted design. Customers pay premium prices not only for performance, but for the emotional value of belonging to a prestigious brand community. Despite other carmakers producing technically similar vehicles, Ferrari maintains profit margins far above industry averages. From a resource-based perspective, what best explains Ferrari’s sustained advantage?
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