Crowdly

is absolute index

can be determined only by comparison with other goods

includes features that objectively inherent in this product during its development and production

The free mention of a product or company in the media is known as:

press release

promotion

publicity

advertising

Press kits consist of:

background information

promotional materials

fact sheets

all of the above

Positioning is:

determining the location for our product in a number of analogues

a scheme for categorizing customers to guide strategic and tactical decision-making, especially in sales and marketing

the act of designing the company's offering and image to occupy a distinctive place in the mind of the target market

choice of the part of target market

Marketing research objectives can be:

descriptive

methodical

reporting

profitable

Depending on what’s driving innovations, new products can be defined as:

products that require a new market and new technology

renewed products

R&D led

goods, market and production technology for which are known

Depending on the nature of physical or perception changes, innovations can be divide into:

products, new on the domestic market

products new to the firm

products with the new positioning

world-wide new products

Based on the concept of marketing, the company focuses on:

satisfying consumer needs with the best way

providing favorable conditions for goods and services purchasing

creation and presentation of high quality goods

advertising

A marketing information system (MIS) has four component parts which include three inputs and one output. Which one is neither an input nor an output to a MIS?

market intelligence

corporate planning

strategic marketing planning

marketing research

the internal accounting system