marketing intelligence system

management of marketing activities

distribution system

marketing mix

private house

unspecialized daily newspaper

food in restaurant

business services

pricing

marketing environment

market research

strategic planning

is always the same

is absolute index

can be determined only by comparison with other goods

includes features that objectively inherent in this product during its development and production

press release

promotion

publicity

advertising

background information

promotional materials

fact sheets

all of the above

determining the location for our product in a number of analogues

a scheme for categorizing customers to guide strategic and tactical decision-making, especially in sales and marketing

the act of designing the company's offering and image to occupy a distinctive place in the mind of the target market

choice of the part of target market

descriptive

methodical

reporting

profitable

products that require a new market and new technology

renewed products

R&D led

goods, market and production technology for which are known

products, new on the domestic market

products new to the firm

products with the new positioning

world-wide new products